what we do

CUSTOMIZED CONTENT MARKETING SOLUTIONS

A strong content marketing strategy can set your business up for success.

Since every company is different, we work one-on-one with businesses owners. Our services focus on helping local companies in the craft beverage industry. We will sit down with you to create a customized strategy to meet your company’s specific goals.

OUR SERVICES

BRAND AUDIT 

  • Full analysis of social media presence and account branding 

  • Full analysis of website content, including SEO ranking, user experience, and overall design
  • Identify strengths and weaknesses in your current digital marketing strategy and propose a plan to improve content performance and increase engagement

 

SOCIAL MEDIA STYLE GUIDE

  • Create brand guidelines and best practices for social media content creation and platform-specific posting strategy 
  • Create custom best practices for posting, including hashtag strategy, caption writing formula, and photo editing techniques
  • Optimize all social media profiles and identify optimal posting frequency and times for each platform

 

CONTENT CREATION & MANAGEMENT

  • Complete industry research to determine what’s relevant and valuable to the target audience
  • Create unique, original content for blog posts
  • Take and edit photos for blog posts
  • Lay out and publish content to content management systems
  • Post content to social media platforms based on peak engagement times
  • Evaluate website traffic and engagement and review results

 

SOCIAL MEDIA MANAGEMENT

  • Set up new social profiles and optimize current ones
  • Create platform-specific content and strategic posting schedules
  • Take and edit photos
  • Conduct hashtag research
  • Publish on multiple platforms, including Facebook, Instagram, and Twitter
  • Monitor analytics and adjust campaigns accordingly
  • Create paid ads and boost posts

 

EMAIL MARKETING

  • Launch new email marketing campaigns
  • Design and create copy for email newsletters
  • Build email databases
  • Conduct A/B campaign testing and analyze results
  • Monitor campaign performance and adjust strategy as needed based on open, clickthrough, and conversion rates

 

SEARCH ENGINE OPTIMIZATION

  • Create SEO-driven website copy
  • Complete keyword research and improve rankings
  • Update meta titles and descriptions for website pages and blog posts

 

ONE-TIME CONSULTATIONS

  • Full analysis of your digital presence including website, email marketing, and social media 
  • Point out strengths and weaknesses in your current content marketing strategy
  • Give actionable tasks to help to improve your digital presence and increase engagement

 

OUR RATES

CUSTOMIZED FOR YOU

Every company’s needs are different. Luckily, we offer different packages for different needs. Our packages range from lite to standard to advanced. Plus, all our services are customizable. Interested in learning more? You can email us for our rates.