Goodbye 2020, it’s time for a fresh start! If you already have your Social Media Style Guide in hand, then a new year doesn’t mean a complete overhaul of your social media strategy. But January is a great month to set good habits that will benefit your Facebook and...
Trends come and go, we get that. But when it comes to social media, waiting for trends to change means leaving money on the table. On Facebook and Instagram, trends aren’t just silly, fads. They’re valuable tools that you can use to increase your brand’s reach and...
When you need to tell the world about your product, you have a lot of options about how you’re going to get the message out there. You can take out an ad in the paper, smack your face on a billboard, send out a bunch of emails, or create a Facebook event. With so...
We talk about how important marketing is all.the.time. But we’re a marketing company, so that’s expected. The thing is, successful small businesses are investing money in marketing. Why? Because it works. Still don’t believe us? That’s alright. We asked three local...
Photos can make or break your marketing. You’ve heard us say this once or twice. Well, words can make or break your marketing, too. Imagery is an important piece of the puzzle, but it’s only a piece. Writing is just as important when it comes to creating a cohesive...
Buffalo’s craft beverage scene is growing. It doesn’t take an expert to see that people in this area love supporting their local breweries, distilleries, cideries, and wineries. Buffalonians rally together to support the newest editions to the area’s craft beverage...
